Effective Date: November 8, 2024
CAHU.NET operated by Purple Butterfly Market Limited, Hong Kong (“we,” “us,” or “our”) is committed to protecting the privacy of our users (“you” or “your”). This Privacy Policy outlines how we collect, use, disclose, and protect your personal data in compliance with the Personal Data (Privacy) Ordinance (Cap. 486) of the Hong Kong Special Administrative Region (“Hong Kong”). By accessing or using our platform (“Platform”), you consent to the practices described in this Privacy Policy.**
1. DEFINITIONS
1.1 “Personal Data” means any data relating directly or indirectly to an individual, from which it is practicable for the identity of the individual to be directly or indirectly ascertained.
1.2 “Platform” refers to the website and services provided by CAHU.NET.
1.3 “User” refers to any individual or entity using the Platform, including Buyers and Vendors.
2. DATA COLLECTION
2.1 Information You Provide Voluntarily:
a) Account Information: When you register an account, we collect your name, email address, contact number, and other relevant information.
b) Transaction Data: Information related to your purchases or sales, including payment details and transaction history.
c) Customer Support: Communications with our customer support, including any additional information you choose to provide.
2.2 Information Collected Automatically:
a) Usage Data: We collect information about your interactions with the Platform, such as pages visited, links clicked, and time spent on the Platform.
b) Device Information: Information about the device you use to access the Platform, including hardware model, operating system, IP address, and browser type.
c) Cookies and Similar Technologies: We use cookies and similar tracking technologies to collect information about your browsing activities.
2.3 Information from Third Parties:
a) Payment Processors: We may receive information from third-party payment processors regarding your transactions.
b) Social Media Platforms: If you link your social media accounts to the Platform, we may receive information from those platforms as permitted by their privacy policies.
3. PURPOSES OF DATA COLLECTION AND USE
We collect and use your Personal Data for the following purposes:
3.1 Provision of Services: To operate, maintain, and provide you with the features and functionalities of the Platform.
3.2 Transaction Processing: To process payments, facilitate purchases and sales, and provide receipts.
3.3 Communication: To send you transactional communications, updates, security alerts, and support messages.
3.4 Personalization: To customize your experience on the Platform, including content, recommendations, and advertising.
3.5 Analytics and Improvement: To analyze usage trends and improve the Platform’s performance and user experience.
3.6 Legal Compliance: To comply with legal obligations, resolve disputes, and enforce our agreements.
3.7 Marketing (with Consent): To send you promotional materials and offers, subject to your consent where required by law.
4. DISCLOSURE OF PERSONAL DATA
We may disclose your Personal Data under the following circumstances:
4.1 Service Providers: To third-party service providers who assist us in operating the Platform, such as payment processors, hosting providers, and customer support services.
4.2 Legal Obligations: When required by law, regulation, legal process, or governmental request, including to meet national security or law enforcement requirements.
4.3 Business Transfers: In connection with any merger, sale of company assets, financing, or acquisition of all or a portion of our business by another company.
4.4 Protection of Rights: To enforce our terms and conditions, protect our rights, privacy, safety, or property, and/or that of you or others.
4.5 With Consent: With your explicit consent or at your direction.
5. INTERNATIONAL TRANSFERS OF DATA
Your Personal Data may be transferred to and processed in countries outside of Hong Kong. We will ensure that any such international transfers are conducted in compliance with applicable laws and that appropriate safeguards are in place.
6. DATA RETENTION
We retain your Personal Data only for as long as necessary to fulfill the purposes for which it was collected, comply with legal obligations, resolve disputes, and enforce our agreements.
7. SECURITY MEASURES
7.1 Technical and Organizational Measures: We implement reasonable security measures to protect your Personal Data against unauthorized access, alteration, disclosure, or destruction.
7.2 No Absolute Security Guarantee: While we strive to protect your Personal Data, we cannot guarantee its absolute security. Any transmission of data is at your own risk.
8. YOUR RIGHTS
Under the Personal Data (Privacy) Ordinance, you have the following rights:
8.1 Access: The right to request access to your Personal Data held by us.
8.2 Correction: The right to request correction of inaccurate or incomplete Personal Data.
8.3 Opt-Out: The right to opt-out of receiving marketing communications from us.
8.4 Data Portability (if applicable): The right to receive your Personal Data in a structured, commonly used, and machine-readable format.
8.5 Withdrawal of Consent: Where we rely on your consent to process Personal Data, you have the right to withdraw your consent at any time.
To exercise your rights, please contact us using the contact information provided in Section 13.
9. COOKIES AND TRACKING TECHNOLOGIES
9.1 Use of Cookies: We use cookies and similar technologies to enhance your experience on the Platform.
9.2 Types of Cookies Used:
a) Essential Cookies: Necessary for the operation of the Platform.
b) Analytical/Performance Cookies: To analyze how users interact with the Platform.
c) Functionality Cookies: To remember your preferences.
d) Targeting Cookies: To deliver relevant advertising.
9.3 Managing Cookies: You can manage or disable cookies through your browser settings. However, disabling cookies may affect the functionality of the Platform.
10. THIRD-PARTY LINKS
The Platform may contain links to third-party websites or services. We are not responsible for the privacy practices of such third parties. We encourage you to review their privacy policies before providing any Personal Data.
11. CHILDREN’S PRIVACY
The Platform is not intended for use by individuals under the age of 18. We do not knowingly collect Personal Data from children. If we become aware that we have collected Personal Data from a child without parental consent, we will take steps to delete such information.
12. CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Effective Date.” Your continued use of the Platform after any modifications constitutes acceptance of the revised Privacy Policy.
13. CONTACT INFORMATION
If you have any questions, concerns, or requests regarding this Privacy Policy or our handling of your Personal Data, please contact us.
14. LANGUAGE
In the event of any inconsistency between the English version and any translated version of this Privacy Policy, the English version shall prevail.
15. GOVERNING LAW
This Privacy Policy shall be governed by and construed in accordance with the laws of Hong Kong. Any disputes arising from or in connection with this Privacy Policy shall be subject to the exclusive jurisdiction of the courts of Hong Kong.
16. ACKNOWLEDGEMENT
By accessing or using the Platform, you acknowledge that you have read, understood, and agreed to be bound by this Privacy Policy.